Synergy Consultants were amongst the pioneers who had advocated linking of pay with performance and brought the subject on the centre-stage of HR debate. It organized a series of Conferences as well as partnered with Hindustan times to present a comprehensive Benchmarking report on the phenomenon. The report was published in 2002 across 3 pages of the Newspaper and generated a major debate. It was called the capital idea of the decade.
Currently Synergy is doing a follow –up study to see how the idea has developed.